Podcasts are now more influential than mainstream media — here’s how to invest in the next big wave.

Love the outcome or hate it, the recent US election marked a turning point: independent podcasts out-influenced mainstream media.

Donald Trump’s appearance on Joe Rogan’s podcast was watched by 100 million people — twice the viewership of the first CNN debate between Joe Biden and Trump.

Trump’s willingness to join podcasts hosted by the likes of Theo Von, Lex Fridman, and Andrew Schulz helped secure “the bro vote” (men aged 18–44).

Kamala Harris too made an (albeit reluctant) appearance on Alex Cooper’s Call Her Daddy podcast, but it seemed a case of far too little, far too late.

And ultimately, it was the independent media-friendly Donald Trump who was elected the 47th President of the United States.

This is the power of podcasting — now consumed regularly by nearly half of all Americans (and Australians too!). 🇺🇸 🇦🇺

And guess what? We’re still early.

📈 The podcast market is projected to 10x by 2032, reaching almost $250 billion globally.

But starting your own show? It’s tough. 99% of new podcasts never make it past episode 21. 😮‍💨

So what if you could get exposure to over 150 up-and-coming podcasts, all with audiences baked in from day one?

That’s exactly what I’m building — an AI-first, influencer-hosted and capital-efficient podcast network.

I’m halfway through our capital raise and we’re securing advertising deals with media partners globally that will help our podcasts stand out in an otherwise crowded market. 🌍

Want to learn more and be part of the future of media? Send me an email, let’s chat. 💬✨