How Human Content Creators Can Stand Out in a Post-AI World

Are you a content creator who’s fearful of AI?

Perhaps you’re fearful of losing your sense of meaning and purpose.

Maybe you’re fearful of having your identity and sense of self-worth diminished.

And maybe you’re just fearful of having your income decimated.

As a long-time writer and podcaster, I’ve been watching recent developments in generative-AI with shock and awe.

The pace at which models are improving has left no doubt in my mind.

We’ll soon have AI-generated articles, books, podcasts, music, and videos that, on the surface, are indistinguishable from human-generated content.

This content will saturate the market.

And if it wasn’t already hard enough to stand out online, this flood of content will make it orders of magnitude harder.

But as humans, we want to hear from other humans.

We want authentic, human content because it connects with us on some deep subconscious level — even if, on the surface — it sounds indistinguishable from AI.

Knowing it’s authentic human-generated content is enough.