Growth Hacking in Web3’s Wild West

The growth hacking movement evolved out of Silicon Valley in the late noughties.

Then, Airbnb pulled off perhaps the most infamous of all growth hacks — exploiting a vulnerability in Craigslist’s code to give hosts the option of re-posting Airbnb listings to Craiglist with one click, leveraging the latter’s traffic to fast-track Airbnb’s user growth.

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Steve Glaveski

Steve Glaveski

Founder of METARISE. CEO of Collective Campus. HBR writer. Author of Time Rich, and Employee to Entrepreneur. Host of Future Squared podcast. Occasional surfer.