Do You Have a Content Problem or Distribution Problem?
6 min readOct 15, 2020
Guns n Roses’ iconic Appetite For Destruction album has sold over 30 million copies worldwide — that’s thirty-times platinum.
But the album was released in July of 1987 to very little fanfare, selling just 200,000 copies in its first six months. The album continued to linger for almost an entire year before legendary record executive, David Geffen, convinced MTV to play…