ChatGPT Won’t Help Your Company

Generative-AI is very cool, but most organizations stand to gain limited benefits, at best.

Steve Glaveski
2 min readJan 30, 2023

Everyone is talking about ChatGPT, but until organizational culture changes, large companies won’t get much out of generative AI.

That’s already been proven.

Tools and techniques that have empowered companies to get several times more done with several factors less people have been around for years (think automation tools like Zapier, IFTTT, AirTable, WebMerge, and others across the entire value chain).

But for the most part, they’ve been used predominantly by startups and scale-ups, where necessity and resource constraints force different ways of work.

Most large organizations, for all of their expenditure on ‘digital transformation’, are still ruled by paralyzing bureaucracy, and are full of people who feel threatened by technology, prefer to manage by consensus than by conviction, and ultimately engage in games of ass-covering.

In the corporate world, it is still far too common to find:
1) one-hour meetings by default with way too many unnecessary people at the table (and a full day of back-to-backs, to boot)
2) meetings called to make inconsequential decisions and gain consensus for almost everything
3)

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Steve Glaveski

CEO of Collective Campus. HBR writer. Author of Time Rich, and Employee to Entrepreneur. Host of Future Squared podcast. Occasional surfer.